Product Marketer
Product Marketer
Are you a data-driven marketer with a passion for healthcare technology and product development? Tiro.health is seeking a dynamic Product Marketeer to drive our marketing efforts, shape our product strategy, and accelerate our growth. In this role, you'll be at the intersection of marketing, product, and sales, using your analytical skills and creative thinking to optimize our marketing funnels, influence product development, and boost customer acquisition and retention.
Full Time
Hybrid
Responsibilities
- Marketing strategy: Develop andimplement comprehensive marketing strategies, including setting up andoptimizing marketing funnels to drive lead generation and conversions.
- Analytics and optimization: Monitor andanalyze conversion rates, user behaviour, and marketing performance metrics.Use these insights to inform marketing strategies and product improvements.
- Product roadmap influence: Collaboratewith the product team to shape the product roadmap based on market insights,demo feedback, and user experiences.
- UI/UX development: Contribute to UI/UXdiscussions and decisions, ensuring that user interface and experience alignwith marketing goals and user needs to drive sales.
- Customer growth: Monitor and analyze newbusiness acquisition and upsell opportunities for active customers. Developstrategies to maximize customer lifetime value.
- Sales Enablement: Create compellingmarketing materials and sales tools to support the sales team in closing dealsand expanding customer relationships.
- Market Research: Stay abreast ofindustry trends, competitor activities, and customer needs to inform bothmarketing and product strategies.
Requirements
- 3+ years in product marketing, preferably in healthcare technology
- Strong data analysis and marketing analytics skills
- Experience in developingmarketing funnels and conversion strategies
- Understanding of product development and UI/UX principles
- Excellent communication and collaboration skills
- Basic knowledge of healthcare technology standards (e.g., FHIR, SNOMED CT) is a plus
- Bachelor's degree in Marketing, Business, or related field
We offer
- Opportunity to make a significant impact in healthcare technology
- Competitive salary and benefits package
- Professional growth and learning opportunities
- Flexible work arrangements
- Collaborative and innovative work environment
How to apply
If you're excitedabout driving growth at the intersection of healthcare, technology, andmarketing, we want to hear from you! Even if you don't check every box, weencourage you to apply. Send your resume and a cover letter explaining whyyou're the ideal candidate for this role to careers@tiro.health. Please include"Product Marketer Application" in the subject line.
Tiro.health is anequal opportunity employer. We celebrate diversity and are committed tocreating an inclusive environment for all employees.
Send your CV and motivation
careers@tiro.health